I recently had the pleasure of painting a 6 metres canvas for fashion designer Betty Tran’s latest campaign ‘La Belle Vie’
Betty asked me to create a backdrop for the photo-shoot of her latest collection, which debuted in Paris during Fashion Week in March while I was exhibiting in Hong Kong.
La Belle Vie (‘The Beautiful Life’ in French) is inspired from Betty's journey of being a first time mother to her newborn daughter Sophia who has brought so much love, colour, joy and beauty into her life. This collection is dedicated to all women around the world and celebrates diversity and differences through the beauty of art.
Photography: Aaron McPollin
My interpretation
of the theme 'La Belle Vie'
onto canvas is
an ethereal atmosphere,
magical,
dreamy,
made of soft pastels hues,
to create a dreamlike and joyous scenario,
as if the models were stepping out of one of Monet's painting,
like a bubble,
like a dream....
We’re all thrilled with the results and I wish Betty all the best on her debut at Paris Fashion Week and the launch of her new collection 'La Belle Vie'
Photography | Aaron McPolin
Producer & Stylist | Betty Tran
Art | Francesca Gnagnarella
Models | Philippa Bingham, Madeleine Mitchell, Ayor Makur
Makeup | Bruce Lim
Make up assistant | Vickie Nguyen
Hair | Terry Clark
Florals | Samara Flavel
Production assistants | Lisa Fougerouse, Sabrina Ciffolilli, Marina Sarkoskii, Danielle Colalillo
